Life Is What We Do

We are a different kind of digital content studio, one where life is a part of everything we create for our partners and audiences.
We know life is what happens when
  • meals make memories,
  • houses feel like homes, and
  • getting there is as much fun as being there.

Our Purpose

Scripps Lifestyle Studios is a full-service editorial unit that will spearhead the development of compelling lifestyle editorial experiences across multiple platforms: social media, apps, websites and third party offerings.

As well as working with teams within Scripps Networks Interactive's market-leading lifestyle TV brands, including HGTV, Food Network and Travel Channel, the Scripps Lifestyle Studio division will be tasked with producing content and advertising solutions encompassing video, photography, social, live digital events and written-word editorial.


  • Million Page Views
  • Million Visits
  • Million Uniques
  • Million Video Views


  • Million Page Views
  • Million Visits
  • Million Uniques
  • Million Video Views


  • Million Page Views
  • Million Visits
  • Million Uniques
  • Million Video Views


Our comprehensive toolkit enables marketers to create unique lifestyle content experiences that target and engage consumers across our digital, mobile and social platforms.
  • Native
  • Data
  • Creative Services
  • Branded Entertainment
  • Content Marketing
  • Social
  • Audience Extension
  • Research
  • Convergent
  • Talent Partnership


Scripps Lifestyle Studios creates original, compelling content that puts advertisers' brands at the center of life's moments. Delivering food inspiration, home improvement vision and more, our unique approach to content creates authentic conversations, drives participation and brings your brand to life.
  • Stearns and Foster: Brother vs. Brother

    Stearns & Foster®, the luxury mattress brand from Tempur Sealy International, sought to increase brand awareness among Scripps Lifestyle Studios' upscale audience.

  • Korbel California Champagne: How to Win the Holidays

    Nothing says the holidays like champagne! Korbel partnered with Food Network to create exciting, fresh content around holiday cooking and entertaining.

  • Lipton: Bright Bites

    The year-long Bright Bites initiative connected Food Network's digital audience with Lipton's 2016 brand message to reimagine your food routine and serve iced tea with meals.

  • Walmart: Smart Shopping

    Scripps Lifestyle Studios created the Smart Shopping franchise to pair Walmart's message of everyday savings with the food category credibility of Food Network and

  • Chopped at Home Challenge presented by Sargento

    A multi-platform experience that pulled linear Chopped viewers into an immersive online experience exclusively sponsored by Sargento.

  • 3M Scotch Blue Painter's Tape: Easy Does It

    3M partnered with HGTV's digital original series, Easy Does It, to establish Scotch Blue Painter's tape as the go-to product for home painters, crafters and DIY enthusiasts.

  • Target: Fall Favorites

    The Fall Favorites program celebrates the milestones that every family experiences during the late summer and fall: Labor Day, Back to School, and Halloween.

  • Airheads: Store Bought to Super

    Airheads candy turned to Scripps Lifestyle Studios to develop an innovative and fun program that exposed its product line to crafty moms.

  • U.S. Cellular
    Presents Big Country

    Andrew Zimmern starred in an original web content series where deserving US Cellular customers were taken on the trip of a lifetime.

  • Jeep: My Summer Adventure

    Jeep came to Scripps Lifestyle Studios looking to capture the spirit of summer and engage consumers across the Food, Home, and Travel categories.

  • Simply Beverages:
    How to Win Summer

    Nothing says summer like lemonade! Simply Beverages partnered with Food Network to create exciting new summer entertaining and food content.

  • Sleep Number: Dream Home

    With its sponsorship of the HGTV Dream Home 2017, Sleep Number drove awareness of its innovative mattress technology.

  • Shaw Floors: The House Counselor

    Homeowners are inspired every day by HGTV's unique mix of approachable home design content. In its 2016 partnership, Shaw Floors wanted to create content that led inspired homeowners down the purchase funnel.

  • At Home: Spring House

    In 2016, HGTV partnered with At Home, the home décor superstore, to furnish the Spring House and create a content-packed digital program.

  • Nationwide Insurance: Fire Safety

    Nationwide Insurance looked to Scripps Lifestyle Studios to create original content around fire safety targeted towards homeowners.

Contact & Connect

Our lifestyle brands are welcomed into the lives of millions of passionate consumers looking to learn, be inspired and be entertained, and we look forward to the opportunity to build solutions with you. So that we can best direct your inquiry, please fill out the form, and we will follow up with you shortly.

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